Lauf Gravel Worlds® Announces Largest Single-Day Prize Purse in Gravel Racing History and Matching Donation Pool: $100,000 Each
Lincoln, NE — October 23, 2024 — Lauf Gravel Worlds® is thrilled to announce a groundbreaking $100,000 prize purse for the 2025 event, marking the largest prize pool in the history of gravel racing. This monumental initiative will feature equal prize payouts and top-tier coverage for both the men's and women's races, with $50,000 allocated to each.
The unprecedented prize purse and 100% of professional race coverage costs are generously sponsored by Goodlife Brands. This partnership ensures that race entry fees remain unchanged, allowing the majority of participants—99% of whom come to compete for the love of the sport—to fully enjoy the Lauf Gravel Worlds experience.
In addition to the prize purse, Lauf Gravel Worlds has committed to donating $100,000 to various non-profits in 2025. Since it started charging entry fees in 2015, the event has contributed over $200,000 to charitable causes, reflecting its strong commitment to community support.
“Gravel Worlds has always been about celebrating every athlete and giving back,” said Jason Strohbehn, Lead Promoter of Gravel Worlds. “This announcement ultimately comes from the work of over 16 years of effort from countless people. We hope this helps show how the Gravel Worlds can celebrate the peak of human performance while also creating an incredible experience for every athlete and giving back to our community in a massive way.”
The prize pool will be distributed 10 deep for both the men’s and women’s races, which will tackle the same challenging 150-mile course through Southeast Nebraska.
Prize Breakdown for Men’s and Women’s Races:
$17,500
$12,500
$7,500
$5,000
$3,000
$2,000
$1,000
$750
$500
$250
Goodlife Brands, a proud Nebraska business, expressed their enthusiasm for sponsoring the prize pool: Statement from Goodlife Brands. “As supporters of Gravel Worlds since 2021, we are excited to help shine a spotlight on this event and the incredible community-building initiatives it fosters. Our support to this event will allow Gravel Worlds to follow their history and give back even more to non-profits and charities in our communities.” Goodlife Brands offers sustainably sourced protein options to fuel their bodies.
Sofia Gibson, Assistant Lead Promoter, emphasized the importance of women's racing: “We’re thrilled to elevate the platform for women in gravel racing with equal prize pools and world-class race coverage. Our ‘1000 Women of Gravel Worlds’ initiative, which we first launched in 2022, invites women of all skill levels to join this growing movement.”
Lauf Gravel Worlds has a rich history of giving back, having supported over $42,000 to non-profits in 2024, with significant contributions to the Lincoln Parks Foundation and Star City BMX, the local BMX course. The 2024 Pro Prize Purse initiative alone donated $12,800 to more than 30 different charities, allowing professional athletes to choose causes close to their hearts.
For more information about Lauf Gravel Worlds and the upcoming event, please visit www.gravelworlds.com.
